Marketing

Identity area

Type

Activity

Authorized form of name

Marketing

Parallel form(s) of name

Other form(s) of name

Classification

Context area

Dates

Description

Activities involved in promoting the institution and its work. <br />
Includes:
<ul>
<li type=square>Designing and controlling the institution's corporate identity.<br />
<li type=square>Designing and distributing promotional materials.<br />
<li type=square>Planning and executing marketing campaigns, and monitoring their impact.<br />
<li type=square>Identifying and exploiting promotional opportunities.<br />
</ul>

History

Legislation

Relationships area

Related function

Authorized form of name

Identifier

Type

Function

Category of relationship

associative

Description of relationship

Activity performed to fulfill the function of External Relations.

Dates of relationship

Control area

Description identifier

Institution identifier

Rules and/or conventions used

Status

Level of detail

Dates of creation, revision or deletion

Language(s)

Script(s)

Sources

Maintenance notes